Sony CEO cals Wii 'expensive niche game device'

Says the maker of the $400 niche game device about the $250 niche game device. [Link]

As PlayStation 3 sales pick up, Sony CEO Sir Howard Stringer told Bloomberg his opinion of Nintendo's Wii: too pricey and strange!

"I've played a Nintendo Wii," Stringer said last week at the Allen & Co. media conference in Sun Valley, Idaho. "I don't see it as a competitor. It's more of an expensive niche game device."

His thoughts regarding Nintendo's $250 console comes after Microsoft announced a $50 cut to its XBox360, which is now $300. The PlayStation 3 is $400. Sony has no plans to reduce its price.